Cultivating New Productivity Forces, Leading the Innovation in the Industry
Pioneering productivity — that is, productivity ideally based on innovation — has been highlighted as the top priority among the ten main tasks of 2024. For the Chinese automotive industry, developing intelligent and connected new energy vehicles plays a crucial part in cultivating this new type of productivity. SERES, standing by its motto of “software-defining vehicles” and persisting in a development path of smart electronic integration, is deeply implementing an innovation-driven development strategy. Relying on its strength in R&D and intelligent manufacturing, SERES is speeding up the process from quantitative change to qualitative leap in the new energy automobile industry.
In the realm of intelligent manufacturing, SERES, through the integration of up-scale, intelligence, and environmental-friendliness, adds new vigor to the development of productivity. The recently completed and operationally-ready automobile mega-factory is a globally leading intelligent factory for new energy vehicles. It maintains an industry-leading intelligent terminal application, the top automation rate within the industry, a pioneering IOT-connected platform, and the industry’s first digital twin factory. By utilizing high-tech to augment production, SERES delivers high-quality products, advancing the transformation and upgrading from conventional vehicles and manufacturing to smart vehicles and manufacturing respectively. AITO M9, manufactured and launched in this factory, is not only the top-end model of SERES and Chongqing but also a globally high-end brand. With sales breaking through 70,000 units in three months, AITO M9 has set a new speed record in luxury car sales, becoming the new king in the segment priced above 500,000 yuan, thus amplifying the radiance of China’s intelligent manufacturing excellence.
Leading in Automation, Enabling High-Efficiency Production
With the progression of technology, automation in manufacturing has become the key technique for achieving high-efficiency production. SERES’s super factory touts the industry’s highest number of cooperative operations, featuring over 1600+ smart terminals, achieving the highest automation rate in the assembly workshop, 100% automation rate in welding, and 100% automation rate in painting.
Fully automatic intelligent servo presses in tandem with single-arm robots realize 100% automated production. As many as 16 plate metal pieces can be pressed in one minute. AGV automatically transports the components to the warehouse, ensuring efficient transportation for production efficiency. Several top-notch technologies in the industry, such as self-punching and riveting, heat melting flow drilling, laser flying welding, and quality automatic visual inspection system, are adopted to ensure high-strength and reliable welded body assembly. World-class paint craftsmanship plus automatic quality inspection systems ensure 100% automatic inspection, interception, and tracking of the process quality, guaranteeing zero defects in the vehicle body. The automatic assembly of chassis, front and rear suspensions, and battery packs have achieved the highest automation rate in the industry. After reaching production capacity, a car only needs 30 seconds to roll off the assembly line.
Furthermore, SERES is the first new energy vehicle company in China that uses a globally leading 9000T integrated die-casting technology. This process enables a 95% reduction in integrated parts of the vehicle body, 70% reduction in connection points, and 23% improvement in torsional rigidity. This not only effectively reduces the weight of the vehicle body but also significantly enhances its rigidity.
Pioneering IOT platform to ensure high-quality delivery
In addition to its leading smart manufacturing prowess, the SERES car super factory also possesses stringent quality control management. It applies emerging technologies like cloud computing, big data, IoT, and 5G, integrating the entire value chain data of vehicle models, pioneering in its industry by innovatively developing IOT platform for industrial application.
This platform enables digital intelligent monitoring, realizing early warning, monitoring, and tracing; it gathers 100% quality data, from the input of sheet to the vehicle going offline, automatically, while simultaneously utilizing algorithms for continuous deep learning, automatic extraction of abnormal features, judgement and line control, attaining real-time interception of quality issues. Simultaneously, it automatically locates abnormal equipment, ensuring swift analysis, trace back, and closed-loop of issues, refining the management to one car one file, empowering manufacturing with “ID” identity.
Noteworthy to mention is that SERES Cars efficiently integrates with the automotive industry ecosystem, achieving centralized production of crucial parts, facilitating zero distance communication and extreme efficiency, enabling high-quality, high-efficiency delivery of high-end smart electric vehicles like the AITO M9.
At the open day event, media guests had a deep visit to the workshop, experiencing the innovative charm brought by digital, intelligent production. The SERES car super factory has demonstrated with its strength that it is not only a benchmark for SERES and Chongqing but also a global benchmark factory! It’s worth mentioning that, recently, People’s Daily, Xinhua News Agency, and CCTV have successively praised SERES Cars for their leading position in promoting the development of new productive forces, and applauded its innovative vitality in revolutionizing the traditional auto industry and promoting innovation in new energy vehicles with advanced technology.
It is believed that as SERES Cars continues its efforts in the intelligent interconnected new energy vehicle track, insisting on software-defined vehicles, it will strengthen its new advantages with new productive forces, accelerate its progress towards being a global intelligent electric vehicle brand, and lead China’s high-quality automobile development.
This article is a translation by AI of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.