Apple redefined the mobile phone, and L7 redefines the flagship SUV with five seats.

This afternoon, I had the privilege of attending an internal appreciation event of L7. There were two L7 cars on site, one in white and one in silver. Due to confidentiality agreements, there are no photos or videos to show everyone, only text.

After learning about the L-series product line, especially since the release of L9 and L8, everyone’s stereotypical impression of L7 may be that it is just a simple L8 six-seater modified to a five-seater. However, after the on-site explanation and the up-close evaluation of the L7, we discovered we were all wrong. L7 is essentially a Max, a brand new flagship benchmark SUV for Ideal’s five-seater SUVs which is positioned equally with L9.

According to the chief designer Benjamin Baum, among the entire L-series, L7 is his favourite in terms of exterior design. The overall design of the car is full of a dynamic sense. On-site, the attendees experienced the line contours of the L7 from various angles and various thoughtful designs, such as the brand new design of hood/blinkers/front bumpers, which make the front end sportier and lower. The constricted and resilient waistline, the top small dragster after the B-column, the segmented high brake lights on the tail… and so on, all bring the audience a brand-new visual impact!

Since L7 is a five-seater car design, the second row is undoubtedly the main attraction. The 270-degree wrap-around cockpit, independently designed elbow support, queen seat that can extend the footrest and lie flat, can be adjusted backwards to a 40-degree seat for a more comfortable viewing angle, larger sunroof width, the enjoyment of three air outlets for each seat, and even a separate compressor for the second row passengers to adjust the airflow…

The center armrest of the second row seat is equipped with two-stage damping, which makes it look more elegant when opening and closing. The feel of sitting in the second row with the widened and thickened armrest is comparable to that of a D-class luxury executive car. (Can you handle it?)…

Opening the tailgate, the sight of a rear trunk space approaching one meter deep enters the eye. Without surpassing the rear-view mirror angle of the driving seat and affecting the driving visibility, the trunk can hold two 28-inch and two 26-inch suitcases. (Can you handle it?)…

In addition, to take care of daily privacy and large item storage, L7 is equipped with a removable sunshade. After removing it, the sunshade can be placed under the trunk cover board, highlighting the details throughout, full of love. (Can you handle it?)…Due to the consideration for the comfort of the second-row seats (the seat and backrest filling are very thick), when the second row is folded down, it does not form a pure 180-degree flat surface with the trunk, but there is a 5-degree angle. It is reported that there will be an L7 exclusive inflatable bed in the later mall, allowing you to experience the enjoyment of a 1.5m*2.3m bed (Can you handle it?)…

Finally, there is a little surprise for everyone to look forward to, which is that L7 will have a special color. What color will it be? Everything, look forward to February 7th~~~

This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.