Will the 2024 Smart Elves #1 Take Over the Luxury Market?

On January 5th, smart car announced the 2024 smart Sprite #1 model update, with a price range of RMB 179,000 to 225,900.

Since its launch, the smart Sprite #1 has delivered nearly 70,000 vehicles and won the title of domestic luxury brand sales champion in 2023. This achievement demonstrates its strong competitiveness in the market. Meanwhile, this model also won the 2023 Red Dot Design Award and the German iF Design Award, validating its superior design.

For the interior, the Smart Sprite #1 has undergone design optimization to enhance driving and riding experiences. In addition, smart introduced two new optional packages: the “Close Friends Love Package” and “Close Friends Passion Package” to cater to consumers’ individual needs.

Furthermore, the 2024 Smart Sprite #1 has a maximum cruising range of 560 kilometers under CLTC conditions, and its 0-100 km acceleration takes only 6.7 seconds. It also meets the “China-Europe Double Five-Star” safety certification, demonstrating its dual guarantee in performance and safety.

Besides, for the Smart Sprite #1 and Smart Sprite #3 models, Smart offers purchasing benefits, including equity discounts of up to RMB 17,000 and 24,000, as well as a financial purchase scheme with zero interest and zero down payment.

Notably, from January 5th to January 31st, 2024, smart offers specially priced optional packages and final payment discount benefits.

This article is a translation by AI of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.