On April 18, 2023, Nissan showcased a series of electrified and intelligent connected vehicles, including the Max-Out concept car, which was Nissan’s first appearance in the Chinese market, and the Nissan Arizon pure electric SUV concept car, at the 20th Shanghai International Automobile Industry Exhibition. Meanwhile, the Nissan X-Trail with e-POWER technology was also presented for pre-sale in the Chinese market.

Mr. Ashwani Gupta, Chief Operating Officer of Nissan Motor Company, said, “China is one of the most technologically advanced markets in the world, and with the ever-changing demands of the market and consumers, China has become a leader in global electrification and intelligent connected services. Nissan is making every effort to meet the growing demand of Chinese consumers for electrified products and sustainable development.”

Designed by Chinese designers and built on the Alliance CMF-EV platform with Nissan’s global electrification experience, the Nissan Arizon concept car had its global debut at this year’s auto show. The Arizon concept car features a low center of gravity body and an open B-pillar structure, with a large area of automatic dimming glass in the dome.

The Nissan Arizon concept car also features user-friendly design details such as the new Eporo artificial intelligence assistant system, which can interact with drivers and passengers, and provide them with real-time information on weather and time. In addition, the interactive lighting system of the Nissan Arizon concept car can recognize passengers and automatically set the lighting environment. It can also create personalized cabin atmospheres for leisure, relaxation, sleep, and surprise.# Nissan Max—Out Concept Car
Nissan Max—Out Concept Car adopts the design concept of “fusion of human and car” with parabolic holographic wheel design, optimized aerodynamics, ultra-low center of gravity, and Nissan’s e-4ORCE Snow Wolf electronic four-wheel drive system. At the same time, the car is equipped with an ultra-wide display screen and unconventional front and rear lights.

With the Nissan Max-Out Concept Car, Nissan will expand the connection between mobile travel and society through the company’s long-term development strategy – “Nissan Ambition 2030”.

Nissan e-POWER Technology in China

The Qijun model, after several generations of change, will launch a model with Nissan e-POWER technology in the Chinese market. The Qijun hybrid electric vehicle is equipped with the second generation of e-POWER technology and the e-4ORCE Snow Wolf electric four-wheel drive system and other advanced technologies.

Mr. Ashwani Gupta, COO of Nissan, said: “Nissan is actively building a future of electrification and seamless connection with vehicles.”

Nissan’s booth is located in Hall 7.2 at the 20th Shanghai International Automobile Industry Exhibition held from April 18th to 27th at the National Convention and Exhibition Center in Shanghai. The Nissan Max-Out, Arizon Concept Car, and Nissan pure electric vehicles will be exhibited.## Cross-border SUV Model – ARIYA
Multiple electrified models including ARIYA, the super hybrid drive XUANYI and QIJUN will be unveiled.

This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.