I have seen Fengfan launch several powerful marketing campaigns recently, and I am glad that I chose Fengfan. I have finally placed an order and am expecting to pick up my car after the Chinese New Year.
I’ve always felt that Fengfan lacked effective publicity. It’s especially difficult for a new brand to establish a good reputation, as no one buys a product solely based on reputation. Most of us, including myself, choose R7 after comparison.
I was impressed to see that the official account has also started to compare Fengfan with Model Y in their advertisements. The brain-washing ad made me laugh and cleverly contained a competitive message.
We also have the strength to compete with our competitors, from the sense of ritual when getting in the car, to the seats that are compatible with all seasons, and to the entertainment system that allows us to pass time during the long journey. It’s not difficult to crush our opponents.
This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.