Author: Chang Yan

Today I went back to my hometown in Hebei, and I instantly felt relaxed.

This gave me more time to observe everything around me. When you are still, you will find that people from all walks of life come together for various reasons, such as getting off the highway at the same time, going to the mall at the same time, or ordering shrimp balls at the same time.

The encounter between electric cars is also unexpected and ingenious. Because everyone focuses on different points, various models are compared for various coincidental reasons, such as being released in 2022, being new forces, or being sedans.

But just like only the place where you were born is called hometown, only the car you truly consider purchasing is called the strongest.

At this time, a very tacky but very clever term jumps out, called product definition.

Making a certain specification stand out is not easy, but hitting all the pain points of the product and even having a larger advantage than any opponent requires more luck. For electric cars, this definition was probably written down during the engineering requirements formulation several years ago.

After the release of NETA S today, it seems to have a feeling that my fate is in my own hands.

The entire lineup and core prices of NETA S are all within 300,000 yuan.

Wanting to be not too expensive and wanting to be the flagship of the family means that this is an infinite game of trade-offs, but surprisingly, NETA S seems to have given more in every aspect than the competing products that have already been announced.

In terms of appearance, there are two points to note. First, this is a large car, almost 5 meters in size and more than 3 meters in wheelbase, and this advantage needs to be felt in person. Second, this is a very low car, which makes the proportion of width to height larger and the appearance more sports-oriented, but also means that key technologies such as the battery pack need to be coordinated.In terms of configuration, the standard configuration is already impressive, and the mid-range configuration seems to have everything. Although the quality still needs to be observed in the actual delivery of the car, even features such as adjustable front seat leg rests and rear seat angles are included, making you imagine how comprehensive the other comfort features can be.

In terms of power, NETA S is currently the only new energy product that can offer both extended and pure electric solutions, with a larger battery, lower energy consumption, and longer range on pure electric mode. Even if one motor is reduced in exchange, I think most users would choose to make this deal. In addition, NETA S has made a lot of early investments in thermal management systems and motor technologies, which is a point we are willing to give high praise for.

In terms of handling, besides discussing the suspension form, NETA S is one of the few models to talk extensively about design and tuning experience with us. In our early test drive, we also found that this is not a car that only talks about hard indicators without discussing soft settings, but is a car that can provide you with some fun on the dynamics.

In terms of intelligence, it comes standard with 8155 and a co-pilot entertainment screen except for the “1160 small version”. If you add a little money, you can also have a laser radar and Huawei MDC610 intelligent driving platform, which is considered the kindest configuration among the existing models in this price range.

It can be said that this is not only a car that deeply understands industry needs in all aspects, but also realizes them through industry capabilities.

However, there are also some minor issues and things to watch out for with NETA S. One issue is that currently there is no top-level configuration that can meet all demands, such as four-wheel drive, laser radar intelligence, and the shining wing doors, which can only be maximized individually. However, this also shows that the NETA S marketing department is clear enough to know where consumers’ budget capabilities lie.

## Corrections and Improvements

1. There are quite a few configuration options that are currently restricted in the option packages, such as the body color and wheel style limitations for the LiDAR version, which are not necessarily needed.

2. Another factor is the delivery time of the entire vehicle, especially the delivery time of the autonomous driving feature, which will determine when this car can fully represent NETA in the battle.

However, in the price range below 300,000 yuan, if we are betting on an explosive product, I am willing to stand behind it.

After all, watching NETA S at home also has something in common with this vehicle – it’s easy to get familiar with it.

This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.