On the evening of August 17th, Geely Auto held the launch event for the 2021 Geely C. The new Geely C offers a total of 5 models, with naming similar to that of the Geely A. The post-subsidy price and range are consistent with the 2020 model, ranging from 129,800 yuan to 182,800 yuan, with two versions of 400km (53 kWh) and 550km (70 kWh) range.
The Geely C is positioned as a compact pure electric SUV, with a length, width and height of 4,432mm, 1,833mm and 1,560mm, and a wheelbase of 2,700mm, with no changes made in body size compared to the 2020 model. In terms of power, the maximum power is 150 kW and the maximum torque is 310 N·m.
Overall, the Geely C will compete head-on with models such as the XPeng G3i and the WM EX5. The Geely C has sold a total of 9,621 units since its launch, slightly different from its competitors.
Let’s take a look at what upgrades the 2021 Geely C has made to compete with its rivals.
Improved BMS
The 2021 Geely C has made improvements in battery management, with the SEM intelligent energy management system being upgraded in terms of energy storage, energy saving, energy recovery, energy control, and energy enhancement. The dynamic adjustment of the range can be made according to the real-time status of the battery cells and the driver’s driving action, similar to the popular Volkswagen ID. series. In addition, the upgraded active intelligent temperature control management system further ensures battery safety.
Smarter Infotainment System
The new generation GKUI EV connected car system adds various interface modes and entertainment apps.
Upgraded from last year’s APA fully automated parking system to the RPA magic mode, which can automatically park or exit the vehicle with one click through the mobile app after the engine is turned off. The RPA magic mode can identify multiple parking methods such as vertical and parallel parking, avoiding the situation where the driver cannot get on or off the vehicle when parking in a small space.
New Features to Suit Young People’s TastesThe newly added honey-toned milk coffee interior in the press conference has become the focus of the whole live broadcast. Among the owners of the Geometry C, unmarried or newlywed households make up the majority. This newly added color scheme has changed the previous cold and tech-oriented style of Geometry, incorporating a luxurious and warm interior atmosphere into the design, which is also more popular among family users.
The 540-degree chassis perspective can be viewed through the in-car display screen, which integrates a 360-degree panoramic view around the car, making parking safer. In winter and summer, cats and dogs often hide under the car for warmth or cooling, and the transparent chassis allows the driver to discover the surroundings of the vehicle in time. It also adds a sense of technology to the whole vehicle.
As a compact pure electric SUV targeting young consumers, Geometry C is gradually approaching the user base in terms of product and brand. From the perspective of preferential policies and the layout planning of the Geometry e-home supermarket “1+N”, it is not difficult to see that Geometry wants to close the distance between the brand and the user.
Although it seems to be a new force in the brand, it is actually backed by Geely, which is equivalent to a mature sales system and product technology behind it. However, with the continuous influx of new forces, the efforts of traditional car companies to transform, and the entry of technology companies, Geometry still needs to continue to work hard to get the promotion ticket.
Source: Official website of Geometry.
This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.