Ford boosts production goal by double as pre-orders exceed expectations.

On August 23, according to Reuters, Ford has doubled its production target for the F-150 Lightning!

Ford has raised its 2024 production target to 80,000 vehicles. This new production plan includes the manufacture of around 15,000 vehicles next year and 55,000 vehicles in 2023.

Due to the increase in production scale, an additional $850 million is expected to be invested in production.

Due to Ford’s low expectations for F-150 Lightning pre-orders, the top management of Ford was very surprised by the higher than expected pre-order volume. Currently, Ford claims to have received orders from 120,000 customers.

Ford plans to launch the second-generation F-150 Lightning using the TE1 truck architecture at the end of 2025 and expects an annual output of 160,000 vehicles.

🔗 Source: Reuters

This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.