On August 29, 2025, the 28th Chengdu International Auto Show opened at the Western China International Expo City. HYUNDAI showcased multiple models, including the new generation Palisade and the N brand’s Elantra N TCR Edition.
The new generation Palisade, an imported hybrid large six/seven-seat SUV, officially began pre-sales with a starting price of 293,800 CNY. HYUNDAI’s N brand also brought the globally limited Elantra N TCR Edition special model, limited to 200 units, making its debut in China. The pricing will be officially announced in September.
During the launch event, Mr. Seojoo Huh, Director of the Hyundai Motor Company (China) Styling Design Studio, introduced the design concept of the new generation Palisade. Mr. Jungho Seo, Director of Product Strategy at Hyundai Motor (China), highlighted the product features of the new Palisade, including upgrades in the powertrain, safety features, and space and convenience configurations.
Mr. Inyoung Lee, Vice President of Sales Brand at Hyundai Motor China, announced the pre-sale prices for the new Palisade, which comes in three models: Luxury at 293,800 CNY, Premium at 323,800 CNY, and the Calligraphy at 363,800 CNY. HYUNDAI also introduced exclusive pre-sales offers, such as the first 60 pre-order customers receiving a THULE rooftop box set, while other customers can acquire original imported foot pedals, and trade-ins can benefit from up to a 10,000 CNY subsidy. Additionally, HYUNDAI offers the “3+3 Peace of Mind Service.”
The new generation Palisade employs the “Bold Premium” design language, with the vertical DRL daytime running lights and a wide-bodied grille forming a visual identity. The interior space and functional details are thoughtfully designed, offering seating massage, electronic adjustment, and more. The third-row seats have heating, high-powered charging ports, and electronic adjustment features, allowing users to electrically slide the third-row seats forward via the central control screen or trunk side buttons, expanding storage space. The new Palisade features the latest hybrid system utilizing a P1+P2 dual motor architecture, paired with a 2.5T turbocharged engine, delivering a combined system power of 334 horsepower, a maximum torque of 460 Nm, and a range exceeding 1,000 kilometers.
The Elantra N TCR Edition special variant is built upon the N brand’s production model, the Elantra N, showcasing a sporty exterior design and dynamic handling. This model features a carbon fiber gooseneck rear wing and exclusive 19-inch N TCR forged wheels, equipped with the N high-performance braking system. Interior-wise, the Elantra N TCR Edition boasts Alcantara materials on the handbrake, armrest, and steering wheel. Limited to 200 units worldwide, the Elantra N TCR Edition will be officially launched in China this September.
This article is a translation by AI of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.