On February 19th, the new VOYAH Dreamer introduced two new models: the Quad Motor Excellent Qiankun Edition and the Quad Motor Premium Qiankun Edition.
The PHEV version of the Quad Motor Excellent Qiankun Edition is priced at 359,900 CNY, and the EV version at 379,900 CNY.
The PHEV version of the Quad Motor Premium Qiankun Edition is priced at 389,900 CNY, and the EV version at 409,900 CNY.
Both of these new VOYAH Dreamer models feature Huawei HarmonyOS Cockpit and Qiankun Intelligent Driving.
In 2024, with the rising consumer acceptance of intelligent driving technologies, the penetration rate of L2-level assisted driving has exceeded 55.7%. This time, the new VOYAH Dreamer boosts the adoption of advanced intelligent driving technologies through a pricing strategy, marking the first application of advanced intelligent driving technology in the 350,000 CNY class of new energy MPVs.
Additionally, according to official data, since its launch in September 2024, VOYAH Dreamer has amassed over 60,000 orders within just five months. Especially in the MPV market above the 350,000 CNY range, one out of every three MPVs is a new VOYAH Dreamer.
With the launch of the new Quad Motor Excellent Qiankun Edition and Quad Motor Premium Qiankun Edition, VOYAH has further expanded its presence in the premium MPV market.
This article is a translation by AI of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.