NIO has announced a limited-time promotion for purchasing their ES8, ES6, and EC6 models during February 2023. Customers who place an order within February 2023 can receive subsidies equivalent to the 2022 national subsidy for new energy vehicles, as shown below:
Additionally, customers who purchase vehicles in certain cities may also be eligible for local subsidies, such as a 10,000 CNY Shanghai new energy vehicle replacement subsidy or a 20,000 CNY Jidong District, Shanghai vehicle purchase subsidy.
Long-term Exhibition Vehicle Discount
NIO has announced an additional exhibition vehicle discount for a limited number of long-term ES8, ES6, and EC6 models, based on their storage time and condition:
- Customers who purchase an ES8 exhibition vehicle can receive a cash discount of up to 24,000 CNY;
- Customers who purchase ES6 or EC6 exhibition vehicles can receive a cash discount of up to 18,000 CNY.
Financing Promotion
NIO has announced several financing promotions:
- A 3-year interest-free financing plan: Customers who purchase 2022 ES8, ES6, and EC6 models can enjoy a 3-year interest-free financing plan. The down payment is 15% or more, and the loan term is 36 months, with no installment handling fee;
- A 2-year interest-free financing plan: Customers who purchase ET7, ES7, and ET5 models can enjoy a 2-year interest-free financing plan. The down payment is 15% or more, and the loan term is 24 months, with no installment handling fee. (The financing ceiling is 300,000 CNY for ET7/ES7 and 200,000 CNY for ET5.);
- A 5-year ultra-low interest rate financing plan: The down payment is 15% or more, and the loan term can be as long as 60 months, with an annual interest rate of 1.99%.
NIO also offers various other promotions such as 50-50 interest-free smart loans and 0 down payments.
Full Payment Discount
NIO offers additional discounts for customers who choose to pay in full:
- A 5,000 CNY cash discount for customers who pay in full for 2022 ES8, ET7, and ES7;
- A 3,000 CNY cash discount for customers who pay in full for 2022 ES6, EC6, and ET5.
Trade-in DiscountThe following is the translated English Markdown text, preserving the HTML tags inside the Markdown:
For users who swap non-NIO branded cars through NIO’s official cooperation channels:
- Purchasing the 2022 ES8, ES6 or EC6 will be accompanied by a Nio Pilot package worth 15,000 yuan.
- Purchasing ET7 or ES7 will be accompanied by a Moon package and an Air Splendor Orange caliper bundle that are both worth 8,000 yuan in total.
- After delivery of ET5, owners will receive 30,000 points.
Qin Lihong Responds
Regarding the rumors that circulated on the Internet yesterday about “NIO’s 866 lowering prices by 100,000 yuan,” Qin Lihong responded.
Qin Lihong stated that NIO has already begun preparing for the replacement of these three products. Currently, there are still some display and inventory cars under the 866 identification number, and there are some additional preferential policies according to their age and condition, but there is no “across-the-board price reduction” that outsiders have excessively interpreted.
Some people have overlapped NIO’s various measures and obtained the term “100,000 yuan price reduction.” Qin Lihong believes that this is not accurate. These clearance measures were not widely announced in advance in the form of public notices, and Qin Lihong said that the communication was not done well and therefore accepts the criticism.
Qin Lihong also said that some colleagues sold cars hastily in the past, and the communication was rushed, thus needing to be standardized.
Regarding the question of whether NPs are given for free to users, Qin Lihong also gave an answer:
“There is no universal policy of giving out NPs for free. NIO’s employees have that privilege. Some places have used NPs as a substitute form of display car discounts in the past two days, which caused debates, but this practice has been stopped as of tonight.”
This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.