A significant force in the Chinese automotive industry, LEVC, has made notable strides in the field of new energy technologies in recent years. Since the British brand, LEVC, was invested in by Geely Group in 2006, the company has taken solid steps in globalization strategy and product innovation.
Geely’s investment in LEVC in 2006, followed by a complete acquisition of the brand in 2013, marked LEVC’s transition from a traditional London taxi manufacturer to a manufacturer aggressively expanding into the new energy vehicle market. The transformation of LEVC was effectively led and driven by CEO Cao Qinghui, and in 2017, a dedicated electric vehicle factory was established in Coventry, UK.
The TX series of electric vehicles launched by LEVC received a positive response in the market. As of October 2023, LEVC’s global sales have exceeded 10,000 vehicles, which have cumulatively traveled more than 600 million miles, making a significant contribution to reducing carbon emissions, estimated to have reduced over 200,000 tons of carbon dioxide emissions, a noteworthy environmental achievement in the field of new energy vehicles.
In terms of technological innovation, LEVC has developed a space-oriented technology architecture called “SOA” (Space Oriented Architecture). The design philosophy of this architecture is to provide high design flexibility for the vehicle body, while adopting a battery system from CATL, which supports a range of up to 700 km+, providing a superior driving experience for users. Another key goal of the SOA architecture is to increase the utilization of space inside the vehicle and support future self-driving technologies, reflecting LEVC’s deep understanding and preparation for future technology trends.
Looking forward, LEVC plans to launch a high-end pure electric MPV based on the SOA architecture, currently codenamed “L380”. The launch of this model will further consolidate LEVC’s position in the new energy vehicle market and may bring new growth points for the company. LEVC’s development trajectory and future plans demonstrate the Chinese automotive companies’ commitment and capabilities in the global new energy vehicle field.Competitiveness and Potential.
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