Comparison of Several SUV Models
Not all vehicles named after their color are always in that color – sometimes, they could be named entirely different things altogether. For instance, “L7” does not necessarily indicate “ideal” – it could refer to “zhi ji”, “hong qi”, or even “yinhe”. These car models all have names that sound like a kindergarten teacher has named them, such as Zixuan, Zixuan, Zixuan, Zixuan, and Zixuan. Thus, it can be hard to differentiate between them. In today’s article, we will explore the differences between a few of these vehicles.
As Ideal’s first five-seater SUV model, the L7 is a mid-to-high-end home SUV. Its exterior and interior closely resemble those of the Ideal L8 and L9. If one just looks at the three cars’ front ends, it is difficult for most people to tell which is which, and even those with a good eye may not be able to distinguish them. The homogenization of the three cars is too severe, and this sort of marketing strategy, similar to selling clothes in sizes S, M, and L, raises suspicions of price gouging.
Internally, the three cars have almost identical designs, except for differences in battery module capacity, internal configuration, and vehicle dimensions. The Ideal L7 has three versions, namely, “L7 Air”, “L7 Pro,” and “L7 Max,” with unified national retail prices of RMB 319,800, RMB 339,800, and RMB 379,800, respectively. Compared to competitors, these prices are somewhat expensive.
Although the L7/8/9 have been labeled as “nesting dolls,” Ideal is at least successful for the time being, based on their sales performance. However, whether they will continue to be successful in the future remains to be seen. Small-scale sales are a common problem for emerging car manufacturers. While Ideal Motors enriches its product lineup for the time being through nesting dolls, this approach can only provide a temporary solution and is not a long-term strategy. Apple can survive by using nesting dolls but Ideal may not have the same level of influence as Apple.
The Galaxy L7 is Geely Galaxy’s first car model, just as the Ideal L7 is. It is also an SUV designed for home use and a hybrid vehicle. The only difference is that this vehicle is a compact SUV.
# Galaxy L7 and ZhiJi L7
The overall shape and size of the Galaxy L7 are close to those of Geely Boyue L, but its power system and the Galaxy series are the key points of attention. The car will be equipped with the Thunder God system composed of a 1.5 liter four-cylinder engine, with a maximum power of 163 horsepower. The self-developed DHT Pro three-speed electric drive system from Geely will also be present. Many models under Geely use the Thunder God hybrid system, but most of them use three-cylinder engines. The use of a four-cylinder engine should provide more mature support for this system.
The CLTC comprehensive cruising range of this car can reach 1370km, and the expected starting price is around 150,000 yuan, which is worth looking forward to. The transformation of traditional car companies is unstoppable. The current Galaxy brand may be the future of Geely. It is not positioned as high-end like Xpeng, nor is it as consumer-friendly as Geometry. It is a new energy brand that truly targets mainstream consumers. Therefore, as the first model under the brand, the market performance of the Galaxy L7 will lay the tone for the entire Galaxy brand.
On the other hand, the positioning of ZhiJi L7 is a medium-to-large-sized pure electric sedan, backed by three giants: SAIC Group, Zhangjiang Hi-Tech and Alibaba Group.
The highlight of this car is its driving performance. The dual-motor system has a comprehensive maximum power of 425 kW, a peak torque of 725 N·m, and a 0-100 km/h acceleration time of 3.87 seconds, comparable to many million-level luxury fuel vehicles. Although ZhiJi L7 has put a lot of effort into driving performance, its performance is not too good, even bad. I personally feel that the root cause may be due to the pricing. The price of ZhiJi L7 ranges from 338,800 to 578,800 yuan, with a price difference of up to 240,000 yuan between the high and low versions. What did this 240,000 yuan mainly buy? Dual-motor, four-wheel drive system, and active steering.Front and rear independent suspension, electronic stability control system, rear differential lock, semi-thermal melting motion tires, high-performance shock absorption system, Brembo brake calipers, and other configurations are all available in this car model. This kind of excessive configuration may seem a bit nouveau riche, but how many people would spend the money for these so-called premium features? Probably not many. After nearly a year of market testing, the sales of this car began to decline. In the first two months of this year, the sales only amounted to just over 500 units.
This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email email@example.com.