At first sight, it's the Ideal L7.

It’s my pleasure to interview the first batch of Ideal L7 owners today. They have been waiting for this car for a long time since the L8 release last year. Finally, it was officially announced this year. I believe many people can’t wait to have it.

We are now interviewing Mr. Shen and his wife through a question-and-answer format, so that you can understand why they ultimately chose this car, what the daily driving scenes are like, how they chose the car’s configuration and why they chose the Ideal L7.

Brief introduction about themselves

Hello everyone, my wife and I are both from aviation-related units, but we won’t reveal the specific information here.

Currently, my wife is pregnant, and we have two dogs at home: a Labrador retriever and a Schnauzer. Considering the various situations after the baby is born, we have certain requirements for the space of the vehicle. After considering many cars, we finally chose the Ideal L7, which impressed us at first sight.

Is it a new purchase or a trade-in?

It’s a trade-in for a BMW with two doors. When we bought the car, we weren’t married yet, so we didn’t have any specific requirements for the space and comfort of the car. It wasn’t a necessity at that time, so we bought a sports car.

As my wife is pregnant and the baby is coming, we gradually shifted from a sports car to a car that pays more attention to space and comfort, with more entertainment needs. The car’s purpose will shift from sports to family use.

What are the daily driving scenes like?

On weekdays, we travel nearly 100 kilometers back and forth between our unit and home each day. Previously, we had to refuel the BMW almost every week, but now we just need to plug in the charging gun when we get home every night, and charge it on schedule. This is not only environmentally friendly but also saves a lot of money.

On weekends, we go on self-drive trips around the surrounding areas. We are attracted by the idea of “city electricity and oil for long journeys” that Ideal has. We believe that the era of pure electric cars has not really arrived yet. Although battery swapping and supercharging are popular in Jiangsu, Zhejiang, and Shanghai, there are still concerns about range anxiety for pure electric cars. Many reports previously showed that factors such as traffic jams, bad weather, and the environment could affect the range of electric cars. Therefore, we chose a hybrid car, which we think is the best choice for us at present.

Compared to which cars? Why didn’t you consider L8 and L9?

We previously compared it with NIO ES7 and Avatar. Our requirement was to change to a larger SUV, primarily focusing on space and comfort.Looking at it, only the Ideals L7 really meets our needs. In addition, the Ideals concept starts with the family in mind, considering more aspects of how it can be more suited for a family. On the other hand, the NIO ES7, although it is also a mid to large-sized SUV, has a different overall interior design language that does not resonate with our need for that sense of being at home.

Another reason we chose the L7 is the trunk. After parking, the car adjusts to its lowest possible position, making it easy for our Labrador to jump into the car, and the space is big enough for it to have a satisfactory time inside. Also, it is very convenient for us to take out heavy objects. We can just drag a big box directly, and it is a very handy process.

On the other hand, the ES7’s trunk opens up with a raised area, making it difficult for our dog to stay in a comfortable position inside the car while carrying something out. This is also one of the reasons why we chose the L7.

The Ideals L8 and L9 might only be considered when there are three generations of our family, but for now, as a couple planning to have children, we are considering our current needs.

Configuration Choices

We went for the Max version, in white exterior and orange interior.

Compared to the Pro version, Max has more hardware configurations that make it more tempting. With better hardware support, it can be more reassuring in the future when it comes to automated driving. We hope it can continue to iterate in both software and hardware to bring better automated driving experience.

The rear-screen is also very attractive to me. During travels, we can use the screen for entertainment, watching our favorite shows or movies. We chose the 20-inch wheel version, given that we care more about comfort than sportiness, although 21-inch may be better for that. We are glad to be interviewing the first batch of Ideals L7 car owners. We have been waiting for this car for a long time, since the L8 launch event last year until it was officially announced this year. I believe that many car enthusiasts also cannot wait to get their hands on it.

Conclusion

The above five questions I think can represent a large part of what many car buyers consider when purchasing a car. Ideals’ motto “Create a Mobile Home, Create a Happy Life” really made people remember this brand, and we look forward to being surprised by the Ideals pure electric vehicle series by the end of this year!

This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.