Suggestions for Improvement of Your Company’s Management

Today I read the response of an industry expert and I must say that I am impressed with the effort and care put into it. On behalf of myself alone, I express my gratitude to you. After reading your article, I suddenly realized that your company’s management style may have penetrated into every layer and level. As someone who is not familiar with specific issues, I don’t want to delve into further discussion. As a collaborator, I would like to provide some personal opinions and suggestions regarding the title of this article. If there is any inappropriate content, I hope you can treat it as an opportunity for further discussion.

In the turbulent year of 2022, the situation both domestically and internationally is constantly changing. Every enterprise wants to be the leader of the era. As an experienced national enterprise, Geely has been hoping for the best and the worst of times to come.

It is an honor for your company to be part of this momentous era, as the slow transformation of traditional joint venture brands and the implementation of our country’s great policies, combined with the impact of the pandemic, have created a vast ocean of opportunities for you. It is also an honor for us, the consumers, as we firmly believe in domestic brands and their products under the guidance of the “four self-confidences”. However, it is also a misfortune for both Geely and us as consumers, as the new energy battlefield is a make-or-break challenge, with the first battle determining the outcome of the whole war. Losers will not have the qualification to participate in this game again. Zeekr, created against this complex background, captures the unique position of differentiated competition, and the relationship between cost-effectiveness and customer satisfaction, and provides numerous models that fulfill the dreams of people in their middle age. This is the reason why Zeekr had such a high market demand when it was first launched.

Based on the current situation, I would like to propose three suggestions for your company:

1. Enhance your awareness and sense of responsibility: In the new era, enterprises must hold themselves to a high standard and have a strong sense of responsibility. As a time-honored and grounded company, you should always remember your responsibilities and carry out your work with practical actions. With heavy responsibilities ahead, we must always keep our minds focused, continue to deepen our understanding, elevate our own stance, and improve our theoretical quality.

2. Strengthen organizational leadership and take initiative: As a veteran state-owned enterprise, the leaders of Geely should enhance their own stance, unify their minds and fully comprehend the company’s spirit. They should fulfill their work with a high sense of responsibility and mission. In order to fulfill their duties, they should strengthen organizational leadership, ensure that the work responsibilities are carried out, enhance communication and coordination, grasp the timing, and create a favorable public opinion environment. It is necessary to highlight the role of supervision and inspection, and ensure that the work is carried out without any deviation.

3. Continuously improve the quality of products: As an auto manufacturer, the quality of products is fundamental. Therefore, we suggest that you further optimize the production process, improve the quality of products to a higher level, and ensure product consistency. In addition, you should also focus on improving the service quality while actively researching and developing new products, so as to keep up with the pace of the times and remain competitive in the market.### Three, sticking to problem orientation and facing up to one’s own shortcomings.

Leaders at all levels and middle-level forces should recognize their own shortcomings, through a real and practical “Breaking the Ice” campaign, solve a batch of existing “stubborn diseases”, and significantly improve consumers’ sense of gain, happiness, and security.

1. First, we must strengthen the learning of our competitors’ successful experience. We are not afraid of asking questions with our heads down, but we fear dodging questions with our heads up. We are not afraid of stepping on water and falling into a pit, but we fear stepping on a pit and not learning our lesson. We should use our own conditions to strive to learn from our competitors’ successful experiences. When our competitors encounter problems, we should reflect and discuss them, to ensure vigilance on our future development path.

2. Second, we need to establish a mechanism for reverse scheduling and charting combat, give full play to the work of supervision, clarify the time nodes, invite car owner representatives to inspect the effectiveness of the activity, and give the general consumer a satisfactory answer.

3. Third, we need to mobilize the masses extensively and strengthen the publicity of the activity, listen to consumers’ voices, do what they want us to do, and solve the difficulties they want to solve. Truly integrate into the frontline, pay close attention to the most concerning problems of consumers, and practically solve their difficult and painful points.

4. Fourth, we need to form a reward mechanism, give the appropriate rewards to consumers who sincerely raise questions and to staff at all levels, mobilize their enthusiasm, give full play to their inherent potential, strengthen their passion and sense of belonging in participating, and form a good situation of striving for excellence.

These are the three suggestions I put forward. If there are any inappropriate aspects, criticism and correction are welcome.

This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.