Is the Ora Haomadi version with additional features worth the price after the entire series increased by 13,100 RMB?

On May 17th, the 2022 Eulaiora Haomao Morandi edition officially began pre-sales, with a base price of 141,000 to 171,000 yuan, of which the Haomao GT is priced at 169,000 yuan. The segmentation prices of each model are as follows:

  • 401 km Luxury Edition: 141,000 yuan;
  • 401 km Deluxe Edition: 151,000 yuan;
  • 501 km Luxury Edition: 161,000 yuan;
  • 501 km Deluxe Edition: 171,000 yuan;
  • Haomao GT: 169,000 yuan.

In terms of price alone, the regular version of the Eulaiora Haomao has increased by 13,100 yuan, with a pre-increase suggested retail price of 127,900 to 157,900 yuan. The Haomao GT has also increased by 15,000 yuan.

The price adjustment for this annual edition is all over 10,000 yuan, which is certainly not small. Eulaiora has also upgraded the configuration of the Haomao Morandi edition.

The 2022 Haomao Morandi edition is equipped with basic L2-level assistance functions such as ACC Adaptive Cruise Control, FCW Forward Collision Warning, and LCK Lane Centering. The previously optional Intelligent Assistance Driving Enhancement Package for the Eulaiora Haomao required a full amount of 10,000 yuan. Now, with the standard L2 package, an extra 5,999 yuan will complete the optional package for the old model (including lane change assistance, emergency lane keeping, and automatic parking, etc.). In other words, it offers basic driving assistance functions worth 4,000 yuan for free.


(Pictured is the Intelligent Assistance Driving Enhancement Package)


(Pictured is the full set of assistance driving enhancement packages)

The Eulaiora Haomao is equipped with a Mobileye EyeQ4 intelligent driving assistance chip, which provides a stable driving experience and greatly reduces the driver’s burden when cruising on elevated roads. Even if a car behind approaches with an extreme distance of overtaking, the Haomao will quickly recognize the front car entering the lane change and perform a relatively gentle braking to maintain a safe distance.

The interaction logic of the assisted driving system is quite confusing, which means there is a certain learning curve for this system, especially for products targeting the female market.

It is worth mentioning that the Good Cat’s rear assisted driving system is very sensitive. During the test drive, when I was reversing out of a parking spot and a car was coming from the rear, I noticed the car in the reversing camera slowing down and stopping to wait for me to exit. This may be due to Good Cat’s ultrasonic radar detecting the speed difference between my car and the car coming from the rear, which triggered the AEB to help me stop. The entire experience was highly responsive. However, it currently requires an additional cost of 5,999 yuan.


(Pictured with cream green paint)

In addition, the 2022 Morandi edition comes with cream green paint worth 2,000 yuan, as well as brown/gray, green/rice, and blue/gray interiors worth 2,000 yuan each. Therefore, with a total value of 8,000 yuan in standard configuration, the price increase after added configuration would be 5,000 yuan.


(Pictured with green/rice interior)

In response to the price increase, in addition to the standard configuration of assisted driving and paint, Euler is also providing free original intelligent charging piles for users who pre-order the 2022 Euler Good Cat Morandi edition and Good Cat GT model, as well as maintenance compensation, replacement compensation, key reset, tire protection and other services.

However, for the Good Cat GT, it still requires an additional cost of 10,000 yuan to select the full set of assisted driving package and 8,000 yuan to select the comfortable cabin package. The price of a fully equipped Good Cat GT has now risen to 187,000 yuan, which has exceeded the top configuration of the 22 Volkswagen ID.3 by about 5,000 yuan. If you don’t require that much in terms of power, the Good Cat Morandi edition may be a better choice if you don’t choose to add additional options. So, if it were you, would you choose the Volkswagen ID.3 or the Euler Good Cat?“`markdown

信息来源:欧拉官方


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Information source: Euler official website
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This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.