NIO Releases Large-Sized Coupe ET7 on NIO DAY in Chengdu on January 9, 2021

Car body size

Length: 5098mm, Width: 1987mm, Wheelbase: 3060mm, which is the largest size of domestically released pure electric cars/coupes.

Upgraded interior design

The second living room design is an evolved version of the previous vertical touch screen design with improved steering wheel styling.

Karuun regenerative rattan

Eco-friendly concept

Concealed air vent

Encircling waterfall ambient light

There are 64 colors available, which can be intelligently adjusted according to personal preferences and scene needs.

Nappa leather wrapping, suede ceiling

Simple and comfortable seats

The co-driver seat comes with an embrace function, flight-style headrests, front and rear quiet glass, heating, ventilation and massage for all seats in the car.

NIO’s second generation digital cockpit, NOMI as the core

12.8-inch AMOLED central control screen, 10.2-inch HDR digital instrument, HDR multifunctional control screen for backseat passengers, HUD enhanced line of sight display system, multi-screen interaction.Equipped with the most advanced 3rd generation Qualcomm Snapdragon digital cockpit platform, it has the strongest in-vehicle mobile interconnection and communication capabilities, including 5G/V2X/Bluetooth 5.2/Wi-Fi 6/UWB, etc., seamlessly enjoying high-bandwidth and low-latency interconnection experience.

NOMI, continuously growing: 4 microphone arrays and dedicated NPU core enable NOMI to have independent sound zone interaction capabilities such as voiceprint recognition, precise audio positioning, and disturbance-free.

Digital key based on UWB technology, achieving millimeter-level accurate positioning, carrying a mobile phone can realize sensing entry and exit; a brand new designed UWB intelligent key with black and white colors, excellent material grip, clear button layout, and a balance of fashion and functionality.

23 speakers, 7.1 channel 1000 watt audio system.

0.23 ultra-low wind resistance.

1000 km battery range (based on an unreleased 150 kWh battery pack), 3.9 s 0-100 km/h acceleration, 33.5 m 100 km/h braking.

AQUILA super sensing system.

Observation tower-like sensor layout: LiDAR.

8 million pixel high-definition camera.# LiDAR

NIO Autonomous Driving

For the traditional mainstream sedan market with a price range of 350,000 to 500,000 RMB, the choices are the Mercedes-Benz E-Class, BMW 5 Series, Audi A6L, and other competitors. Tesla Model S has always maintained a position over 700,000 RMB. There has not been a strong competitor in this price range for a long time.

ET7 is a large sedan that deviates from the traditional A6, 5 Series and E-Class models, closer in style to the personal sporty style of the A7 than the Model S. It avoids the age bias of the driver and the buying population of large executive cars and also avoids the competition relying solely on logo and brand.

Product hardware: ET7 continues to rapidly increase the brand’s technological content from the product perspective after ES8. The 150-degree “solid-state” battery, the ultra-sensing system that includes LiDAR, NVIDIA’s four Orin chips, subscription-based NAD service, and the AMOLED compliant with vehicle regulations are all hardware barriers supporting NIO’s continuous high-end vehicle construction.

Core highlights:
800-1000 km endurance based on 100-150-degree battery support, plus unique battery swap mode.
One-time long endurance + worry-free battery swap
Hardware supporting L3 autonomous driving based on LiDAR, multiple sensors, and 1000 Tops computing power
Currently, it is the unique 400,000-500,000 RMB large electric vehicle sport sedan on the market.
Leading user system and super service on the current market

In summary, ET7 may not have a large sales volume but is a product that can continue to consolidate the NIO brand in the market over 40,000 RMB and impact the sedan products of BBA (Benz, BMW, Audi), and is worth recommending.

This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.