On July 6, Beijing – The all-new electric MINI Cooper officially launched, introducing five variants: the Big Player, the Classic Variant, the Artist, the Racer and the 1/65 Limited Edition, with prices at ¥189,800, ¥209,800, ¥239,800, ¥259,800 and ¥266,800 respectively.
The new model, while maintaining classic body proportions, increases both front and rear wheelbase by 54mm and 42mm respectively, enhancing vehicle stability and aim to improve manoeuvrability. The ARB slip control system is introduced into a MINI for the first time. It adjusts speed quicker and achieves optimal slip ratio. The power torque curve has been finely calibrated to provide a sharp acceleration experience. The classic MINI chassis design is further optimized, combined with highly pre-tensed anti-roll bars that help the vehicle adhere more firmly to the ground. An electronic brake feel system is combined with real-time monitoring under integrated working conditions, ensuring the driver has reliable, controllable braking force.
The all-new electric MINI Cooper underwent a “Three Years, Three Highs, 3 Million Kilometres” validation process, logging a cumulative 3 million kilometres of tests globally. Numerous heat, humidity, and cold tests have been performed multiple times in Sweden, China, France, and South Africa, with a total of 1,720,000 kilometres of testing in mainland China.
The new model maintains the iconic proportions of a MINI, featuring circular front headlights, circular outside rearview mirrors, OLED round screens in the cabin, and circular door handles among its design elements. The car’s paintwork draws from the Mondrian colour spectrum combining red, green, white, black, blue and yellow.
In the digital realm, the MINI Cooper electric made a quantum leap in creating a unique MINI human-machine interaction. The cabin is equipped with a round OLED central control screen, the ninth generation MINI operating system interface is filled with round screens, simple to operate. Seven ‘MINI Experience Modes’ are made available to adjust vehicle performance and incorporate the new MINI sound world and light arrangements. The dual-direction vehicle projection on the dashboard was awarded the ‘CES Innovation Award’ at the Las Vegas Consumer Electronics Show.
The new sustainable cabin adopts innovative eco-friendly materials in abundance, providing a full sensory luxurious comfort. The cockpit is covered with new environmentally friendly woven fabric, which visually pairs pleasant colours, feels smooth, warm in winter, cool in summer and is easy to maintain. The high-quality Vescin leather of the MINI seats is soft and delicate, durable, and lasts long.
The all-new electric MINI Cooper remains faithful to its classic roots, but is also dedicated to innovation.
This article is a translation by AI of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.