No rise but fall! Xiaopeng starts the Spring Festival sales for old models.

The official Weibo account of XPeng announced today that starting from 2:00 p.m. on January 17, 2023, G3i/P5/P7 will launch a new pricing scheme for the new year. At the same time, the old car owners who took delivery within a year will be given special benefits for the Chinese New Year.

The price adjustments for G3i are as follows:

  • 460G+ edition: 148,900 RMB, a decrease of 20,000 RMB;
  • 460N+ edition: 163,900 RMB, a decrease of 25,000 RMB;
  • 520N+ edition: 176,900 RMB, a decrease of 25,000 RMB.

The price adjustments for P5 are as follows:

  • 460G+ edition: 156,900 RMB, a decrease of 23,000 RMB;
  • 460E+ edition: 174,900 RMB, a decrease of 23,000 RMB;
  • 550G edition: 170,900 RMB, a decrease of 23,000 RMB;
  • 550E edition: 188,900 RMB, a decrease of 23,000 RMB;
  • 550P edition: 202,900 RMB, a decrease of 23,000 RMB.

The price adjustments for P7 are as follows:

  • 480G edition: 209,900 RMB, a decrease of 30,000 RMB;
  • 480E edition: 229,900 RMB, a decrease of 30,000 RMB;
  • 586G edition: 229,900 RMB, a decrease of 30,000 RMB;
  • 625E edition: 249,900 RMB, a decrease of 36,000 RMB.

For old car owners who ordered G3i/P5/P7 within a year, XPeng will provide the following special benefits for the Chinese New Year:

  • Extended vehicle warranty: the vehicle warranty is extended to 10 years/200,000 kilometers, and the first owner can enjoy the same warranty again when exchanging for a new car of this product. Previously, the whole vehicle warranty for P7 was 5 years/120,000 kilometers, and the whole vehicle warranty for G3i/P5 was 4 years/100,000 kilometers.
  • Vehicle maintenance: 4-year basic maintenance is offered for free. Previously, only the first maintenance was free, and the price of basic maintenance is about 374 RMB.

Final Statements

In just over half a month this year, Tesla, WM Motor, and XPeng have successively lowered the prices of their own models. It seems that the price war in the new energy vehicle market has started early in January.Actually, as early as the first day of this year, XPeng conducted a “price cut without feeling” – no price increase. Due to the withdrawal of the national subsidy for new energy, car companies that did not raise prices this year actually subsidized their vehicles on sale.

XPeng’s price adjustment this time was not small, with the largest decline reaching 36,000 yuan, while the smallest was 20,000 yuan. However, just like in the previous year, Xiaopang also provided compensations to car owners who ordered their vehicles within a year.

In addition, this price adjustment does not involve the G9 model launched last year. Perhaps XPeng thinks that the adjusted price after the release conference is competitive enough for the G9. We will continue to monitor whether XPeng’s sales of these models will see a significant increase after the price adjustment.

This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.