Wen | Linghu Rush

I may be a regular customer of the G318 road, where I spent the most precious time of my youth and had my second date with Lhasa while riding a bicycle when I was in my first year of graduate school.

After graduation, I found my way into the auto industry, which was closely tied to the G318 and the 30°N latitude. It even became a part of my work.

Cycling along the G318 is a dream that every adventurer should fulfill, and driving on this road is a journey of self-discovery for every traveler. When you set off, you enter a mystical state of being “On the Road,” trekking over mountains and through meadows, past bustling cities and along picturesque rivers, allowing your soul to rest and recharge during your travels.

These thoughts still linger in my mind as I recall my numerous trips on this road, which I can no longer count on both hands, each with different companions.

When my boss persuaded me to hit the G318 road in a Wei brand car, my heart was calm and still. However, while driving alongside my companions, this car, with which I had previously driven countless times, brought me numerous new surprises and a sense of having embarked on a new G318 journey, thanks to the opportunity to drive it every day and the mutual support during our magnificent and genuine long journeys. As the company’s slogan states: “This life requires driving the Chinese Wei,” as both the G318 and the Wei brand are integral parts of it.

Total Context Zero Anxiety: Building Wei Brand’s Value Shield

This time, the driving experience was “Total Context Zero Anxiety,” a challenge that was both entertaining and deeply meaningful, with the purpose of demonstrating “Zero Anxiety Smart Electric” using the brand slogan “Heroes are not defined by logos.” Every project had a clear purpose and served to test the product’s performance. Each challenge was intertwined with the journey and the vehicle.

Discovering challenges and using the product’s unique features to overcome them.

This is a journey of self-exploration and a way to promote continuous progress.

Mission 1: “Zero Anxiety Endurance”

Qiao Xinyu, the CMO of Wei brand, said, “The Mocha DHT-PHEV will become the first car model in the world with the least number of G318 recharge times.”The confidence comes from the fact that Mocha DHT-PHEV is a PHEV model with a pure electric range of over 200 kilometers and a total range of over 1100 kilometers in full gasoline and electric state, which is the first of its kind in China. It has enough personality to compete with its rivals in a differentiated way, capable of doing what other competitors can do as well as what they cannot do.

As pure electric vehicles rely on electric drive, they can deliver strong power output in high-altitude areas. Similarly, Mocha DHT-PHEV can maintain its electric drive status for a long time, bringing maximum fun. At the same time, its recharging times are far less than those of pure electric vehicles, making it more free and comfortable on the route. It can run on both gasoline and electricity, so you don’t have to strictly follow the route book.

Compared to extended range electric vehicles, Mocha DHT-PHEV has more driving modes, and its two-speed hybrid topology can cover a wider range of scenarios, with advantages in acceleration and overtaking. After all, Mocha DHT-PHEV has a maximum torque of 762N·m and a maximum power of 355kW, and under such performance, its comprehensive fuel consumption is as low as 0.45L/100 km, and its comprehensive electricity consumption is 5.78L/100 km, which is a model of high-performance and low fuel consumption vehicles on the market.

That’s right, we’re playing to the output.

So in this endurance challenge, you can see several small items, including completing the 4142-kilometer journey to Lhasa with only 4 recharging stops (the world’s first high-end new energy SUV to complete all challenges on G318 with ultra-low energy consumption), and traveling the 1605-kilometer route from Hangzhou to Chongqing with only 8 recharges (the world’s first high-end new energy PHEV vehicle to challenge the route from Hangzhou to Chongqing using only pure electric mode), and completing the Tianmen Mountain Highway Challenge on a plateau route at an altitude of 2,000 meters.

The “No Range Anxiety” challenge is rich in route coverage, meticulous in challenge item setting, and considers extreme environments. Each item has been carefully planned. Considering its own performance advantages, if we use the tense that is a must-have in the college entrance examination English paper, extended range electric vehicles are in the past tense, while the Mocha DHT-PHEV is in the present progressive tense and future progressive tense. This is not a competition between specialists and generalists, but a competition between students who excel in the three subjects of language, math, and English and students who excel in all three subjects. There is no dispute about who wins and who loses.

Mission 2: “Intelligent No Anxiety”.# Smart Is Not Everything, but Smart Helps – A Test Drive of DHT-PHEV on the G318

Intelligence is not omnipotent, and smart cars are not fully automated. However, it cannot be denied that smart driving assist functions with outstanding reliability are a great relief, especially for long journeys like G318, which poses a significant challenge to both drivers’ physical and mental conditions.

This is why almost all new car makers who have ventured into G318 would highly recommend and invite motorists to test and experience the smart driving system. Although hardware and algorithms are favorite topics of these new forces, the DHT-PHEV of Mocha, a high-end smart new energy car made by a traditional automaker, has made remarkable achievements on this track – it has not been left behind.

New forces like to talk about hardware, and Mocha DHT-PHEV comes with five millimeter-wave radars, twelve ultrasonic radars, one perception camera, and four panoramic cameras.

New forces like to talk about algorithms, and DHT-PHEV has integrated the smart navigation and high-precision maps with the HWA (Highway Assist) of NOH, a smart driving assistance system. In the 2021 Intelligent Driving Evaluation, NOH received the highest score of 86.8 and won many smart car event selections. It is a great honor.

Throughout the journey of 753 km from Hangzhou to Wuhan, NOH has completed 27 intelligent access at the slip road, 45 intelligent avoidance mergers, 33 intelligent lane-change protections, 23 intelligent avoidance of large vehicles, and 8 navigation at confusing intersections. It also monitored distraction/fatigue five times, and the success rate was 100%. Even bad weather, such as heavy rain, would not affect its reliability.

From the city to the plateau, from alleys to open roads, from clear skies to thunderstorms, NOH accompanied this G318 and achieved two records – “The first model that challenged the Chongqing Devil’s Crossing at night with NOH” and “the first model that challenged the Wuhan Triple Ring in rainy weather with NOH.”

Mission 3: “Performance 0 Anxiety”

Performance is my favorite part – no one can resist the formidable output brought by the maximum torque of 762N·m and the maximum power of 355kW, which is also the biggest difference between DHT-PHEV and pure electric and extended-range hybrid cars.With acceleration that is hard to reach for hybrid cars and without the anxiety caused by the rapid decrease in range when driving a pure electric car, the journey is all about the scenery. With 7 driving modes, the intelligent electric four-wheel drive system allows for a comfortable and scenic journey through the 72 turns of the Nujiang River, over Eryang Mountain and Dadu River, and gazing at glaciers, while relying on the power of the four-wheel drive and three electric systems to speed through the 18 bends of Yichang in thunderstorm, and conquer the Z-shaped road of the Wuxi Lingpai Stone and climb the 3437-meter-high Erlang Mountain pass, as well as to roam through the downtown of Lhasa and the crowds of pilgrims.

Mission 4: “Luxury with Zero Anxiety”

Comfort is the ultimate pursuit for Chinese consumers in their family cars, including but not limited to seat wrapping, cabin NVH, and space. Looking at the sales rankings in China over the past 20 years, any product that satisfies Chinese consumers and receives high volume must have its own characteristics in terms of cabin comfort.

The vehicle for the 318 journey must have an outstanding level of cabin comfort, as the high-altitude environment can cause altitude sickness, especially for those who are used to living at sea level.

To relieve fatigue on the journey, in addition to Rhodiola rosea and continuous glucose infused hot water, the Mocha DHT-PHEV’s fragrance system, in strict sense, is not the core selling point of the car, but it can emit familiar scents, while the NVH silent technology can minimize noise in the cabin, which can effectively relieve altitude sickness. At the same time, on a long journey, sitting in the excellently wrapped NAPPA leather seats, according to requirement, the heating, ventilation and massage settings can be activated to more comfortably enjoy the scenery along the 318 corridor.

Zero anxiety on range, intelligence, performance and luxury constitute the Zero Anxiety Journey to Tibet, as described by “All the ideal simulations and thoughts cannot match the real moment of user driving.”

Demonstrate Strength through Action, and Truly Prove oneself outside of logos.In this age of information overload, it is quite difficult to find the few truly useful pieces of information from the vast amount of information available, and this is true for both consumers and decision makers.

The question of which technological path represents the future and which is just a stopgap measure cannot be determined by one or two individuals or companies. Compared to current sales figures, technological leadership is more crucial.

The long-term mechanism for industry development determines that this is a marathon race, and only technology leaders can have the last laugh, providing consumers with the most satisfying experience throughout the entire lifecycle of vehicle usage. Judging by the acceptance level in the current market, PHEV products grew by over 200% in the first half of this year. Perhaps only the weak will constantly emphasize the route disputes, while the strong will remain steadfast in following their established goals and providing consumers with superior products.

Let the products speak for themselves, this is the way the whole world operates.

Only reliable and excellent products can truly allow drivers to immerse themselves in the journey on Route 318. This is a route that has symbolized the spirit of “always striving for the best” since its inception, and has been baptized by the Chinese spirit as it climbed from the third tier to the first tier of Chinese topography. In the eyes of all those who love driving, this is the best and quickest way to understand China and the Chinese spirit.

Only the best cars and brands can drive on this wonderful route in perfect harmony with the spirit and open up countless “industry firsts”. From the very beginning of its establishment, WEY has been committed to building the most competitive technology as its underlying logic, and sticking to user-oriented values. In terms of the new energy route, it insists that every function should have sufficient underlying logic that truly meets consumer needs, just like the journey of the WEY MOCHA DHT-PHEV on Route 318, which is perseverant, climbing step by step towards excellence.

After completing the challenge, standing on the roof of the world and looking back on the road traveled, one suddenly realizes that “I must drive WEY in China in this life”. Embarking on the journey of the Route 318 challenge is not only a test of the product, but also a test of WEY’s pragmatic and reliable style.

In terms of the corporate culture, WEY has never been a “promotional enterprise”, but a thoroughly “user-driven enterprise”. It makes friends with customers based on service, technology, and products, leading the independent brand with the spirit of “striving upwards”.Zero worries about endurance, intelligence, performance, and luxury were all built around real user needs. “Heroes are not defined by logos” is not just a slogan, but a belief that emphasizes the deep integration of product value and user needs. It leads Chinese brands to climb higher and what is still needed is products that use technological innovation to bring zero-worry travel to users.

Only strength is the winning hand that Wei Pai always adheres to, and it is the key cause and effect that moves people in the experience of “Zero worries” traveling to Tibet.

This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.