Today, Qualcomm Technologies, Inc. and Ferrari announced a strategic technology partnership aimed at accelerating Ferrari’s digital transformation. Qualcomm Technologies will serve as the system solution provider for the upcoming Ferrari supercar, as well as a partner for the Ferrari Formula One team and Ferrari Esports team.
Through the partnership with Qualcomm, Ferrari will leverage the Snapdragon® Digital Chassis™ to bring the latest automotive technologies to its supercars. The Snapdragon Digital Chassis is a complete, open and scalable cloud-connected platform that supports the next generation of automobiles, including in-car connectivity and content, digital cockpits, and advanced driver assistance systems, providing higher safety and immersive digital experiences with a unified architecture, and supporting feature upgrades throughout the vehicle lifecycle. As part of this collaboration, Qualcomm Technologies and its partners will also work with Ferrari to design, develop and integrate Ferrari’s digital cockpit.
Starting from the beginning of the 2022 FIA Formula One World Championship season, Qualcomm Technologies will become an advanced partner for the Ferrari Formula One team, with the Snapdragon® branding appearing on the all-new Ferrari F1-75 race car. Additionally, the partnership will cover Ferrari’s brand Esports activities based at Maranello.
🔗Source: Qualcomm China
This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.