On July 30, 2021, the WEY brand opened a virtual image release conference titled “Breaking through the dimensional barrier and making ideas a reality” at ChinaJoy 2021. The conference started with the famous Japanese anime song “A Cruel Angel’s Thesis” from EVA and then went into the on-site eSports segment.
Later on, the official release of the “AI car human” virtual image also came from community opinion collection. She can be said to be a pioneer of personalized intelligent cockpit voice assistants, following the example of the Nomi from NIO, and her design embodies WEY’s expectations for the future.
For example, the “virtual intelligent glasses” she wears can project suspended images, just like AR-HUD, integrating the virtual with the real. The handheld laser device represents the WEY brand’s “world-first all-solid-state lidar,” guarding the owner’s safety. The alternating yellow and blue halo reflects the switching of two output modes of the intelligent hybrid DHT technology. The three stripes on the shoulder badge subtly reflect WEY’s new design language.
As the popularity of autonomous driving in the future will gradually free up the attention inside the cabin, virtual images, as a consumer element, have potential for “gold-farming” in fan culture and nurturing systems and are likely to become a new profit point for the cabin.
🔗Source: WEY
This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.