On January 7th, Tesla’s Shanghai Giga 3 factory broke ground, “Tesla hit the doorstep”.
On May 31st, the domestic version of Tesla Model 3 was priced at ¥328,000, “Tesla’s sharp knife approached the heart”.
Before we start this article, our good partner Wang Tiezhu has already taken away his domestic version of Model 3. Scan the QR code below to watch: “Wang Tiezhu, do you regret buying Tesla?”
On March 31st, 2016, Tesla CEO Elon Musk released the Model 3 at the Space X headquarters in Hawthorne, California. Design, intelligence, engineering, three-electricity, safety, Model 3 surpasses Tesla Model S and Model X in every product dimension, becoming a new benchmark in the intelligent electric vehicle market.
A milestone product destined to achieve milestone results. In the consumer market, Model 3 ranked first in sales in the 2018 North American small and medium-sized luxury car market. In the industry market, almost all large automobile groups have purchased Model 3 for reverse disassembly and cost analysis, exploring the mystery behind Model 3. In the complex and highly competitive automotive industry, Tesla has demonstrated the victory of single-product explosion through Model 3.
After completing the victory in North America, the story has just begun.
In April 2014, Elon Musk clearly stated on his first visit to China: “China is a very important market and can be said to be the most important market globally. Tesla will definitely establish a factory in China as part of its long-term plan.”
During the era of Model S / X, Tesla repeatedly negotiated and deliberated without launching a Chinese factory strategy. With the lower positioning of Model 3, Tesla finally confirmed the plan to build a Shanghai factory.
On July 10, 2018, a heavyweight announcement no less important than the release of Model 3 was made: Tesla will establish a wholly-owned super factory Gigafactory 3 in China’s Shanghai Lingang area for research and development, manufacturing, and sales.On January 7, 2019, Elon Musk flew to Shanghai for the official groundbreaking ceremony of the Giga 3 factory. As a leader in the global market of intelligent electric vehicles, Tesla’s factory project received high attention and resource support from the national and local governments in Shanghai. A car factory with four major production capabilities would take about 14-17 months to be built and put into production, but Tesla, which broke ground on January 7, aims to reach a production capacity of 2,000 vehicles/week by the end of 2019!
Why build a factory in China?
Tesla’s demands are very clear: to establish a factory in China, to reduce product prices, to improve local operations and efficiency, and to compete in the Chinese market with pure product power after eliminating tariffs.
The Model 3 Standard Range Plus, which can accelerate to 100 km/h in 5.6 seconds, has a top speed of 225 km/h, an NEDC estimated range of 460 km, a 60 kWh battery pack, and comes standard with Autopilot HW 3.0 hardware. Sold at a price of 377,000 yuan from the Fremont factory in California, it will be sold at a price of 328,000 yuan when it comes off the line at Lingang, Shanghai in a few months.
When the Model 3 slowly rolls off the production line of the Giga 3 factory, Chinese Model 3 owners will have had their cars for less than a year. A few months ago, they were impressed by the strong product power of the Model 3 in terms of intelligence and electrification, while others were deterred by the high price of the imported Model 3.
Lower price, better quality. This is the domestically-produced Model 3 that you have been waiting for.
Click “Read Original” to watch “Wang Tiezhu, Do You Regret Buying a Tesla?”.
Domestic Model 3 pre-order customers can scan the QR code below↓
* Model 3: Engineering is Magic
This article is a translation by ChatGPT of a Chinese report from 42HOW. If you have any questions about it, please email bd@42how.com.